Summary: The front-end check stands are the most sought-after areas of the store for products (for their high traffic locations). The check stands themselves are very attractive for consumer product manufacturers looking to place key items in retailer planograms. The most common products seen in the front check stand areas are confections, gum products, jerky, health snacks, salty snacks, magazines, ready-to-drink beverages, sundries, gift cards and sometimes, seasonal products.
- Our founders’ prior history of being with companies such as Nestle, Conagra and Coca Cola (ideal with their long history and experience necessary to educate start-up and emerging brands on how to penetrate the front-end check stand areas for the introduction of new products).
The Co-Packing Network is creating a dedicated front-end check stand site for both brands and manufacturers and the key category managers related to all of the areas relating to the front checkout areas. Our upcoming www.FrontEndCheckStands.com will be active soon to help introduce new brands to retailer category managers in formats such as natural retailers, supermarkets, mass merchants, Military commissaries, limited assortment stores and others. * The new platform will also address front-end check stand programs for specialty retailers, hardware stores, farm and feed stores, craft and hobby stores, office supply stores and others with similar programs.
